Case study: Star Sports

  • Based in Hove, East Sussex, Star Sports is the fastest growing and most exclusive private bookmaker in the world. It continues to grow on the back of its reputation for offering not just a quality service, but also by accommodating some of the largest bets struck in the industry and rewarding the loyalty of its clients
Star Sports

Set against a background of complex bets being placed over the phone for significant sums of money, the requirement for call recording becomes obvious.

It is important for Star Sports to be able to record accurately the time, value and details of all telephone bets.

"We have an excellent relationship with our clients built on respect and trust," explained David "but, putting it bluntly, with telephone bets, if we come across a rare rogue customer, it is our word against theirs.

"We now have a robust and reliable call recording solution from Liquid Voice which provides a welcome safety net.

"It allows us to access and listen to calls quickly and easily. I can also email the calls to colleagues and, in the rare case of disputes, to the clients so that they can hear the relevant conversations themselves."


For a PDF of the full case study on Star Sports, please contact us:

Products and Services

Information

Liquid Voice

Liquid Voice is a leading provider of integrated Call Logging, Call Recording, Quality Monitoring, Workforce Optimisation and CTI systems.

Its solutions are used extensively by a variety of organisations to help improve operational performance, deliver compliance, safeguard the enterprises and provide invaluable management information.

A UK based operation, Liquid Voice's systems work with both traditional TDM and IP environments and are tested and accredited by the world's leading phone system manufacturers.

The company prides itself on its accessibility and its ability to respond rapidly to customers both before and after installations. It has specific sector knowledge and expertise in the Financial Services, Social Housing, Local Government and Contact Centre markets - an array of leading organisations within each of these vertical markets already use its software daily.