Case study: Accent

  • The Specific Requirements: Driven by several different requirements, Julian Hollo-Tas, Manager of Accent's Bristol Telephone Unit, originally initiated the research into call recording systems.
Accent Case Study_Page_1

"Our need for a call recording system was largely driven by a demand from our clients.

"There is a growing requirement for us to be able to play back calls we have made so that clients can hear, first hand, responses to research into areas such as customer satisfaction, for example," explained Julian.

"There is also a legal requirement from some of our clients, for example those in the financial services sector, for us to be able to record the calls we make."

"Finally, as a market research company, we sometimes want to conduct long telephone interviews of between 30 and 45 minutes duration. In these cases, it is much easier to be able to talk and then transcribe afterwards by playing back the call. This allows the researcher to focus on the call rather than being preoccupied typing long transcripts as they probe and listen."

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Liquid Voice

Liquid Voice is a leading provider of integrated Call Logging, Call Recording, Quality Monitoring, Workforce Optimisation and CTI systems.

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